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Prospects for the Future: Amano's Growth Strategies

We launched our three-year medium-term business plan in April 2017 based on the following business concept aimed at "The 2nd Stage Towards a 100-year Company -Innovative Creation of Value for Sustainable Growth-"
In this section, we provide a concise overview of this plan.

Business concept

The 2nd Stage Towards a 100-year Company
-Innovative Creation of Value for Sustainable Growth-

Numerical targets for FY2019

138.0 billion yen

(131.7 billion yen for FY2018)

Operating profit:
16.5 billion yen

(15.1 billion yen for FY2018)

Four basic policies

  • (1)Regional Growth Strategies
    Promote growth strategy for each of the four regions (Japan, North America, Europe and Asia)
  • (2)Reinforcement Management Foundation
    Reinforce management practices based on productivity improvement by continuing cost reduction activities and a work style reform
  • (3)Create Innovation
    Aim to be the clear niche leader and build the sixth and seventh core businesses
  • (4)Improve Brand Value
    Promote the enhancement of the value of Amano brands through efforts to address the key issues (1) to (3)

Opportunities and strategies by business division


In all businesses, we will enhance the collaboration with our domestic group companies to improve the quality and quantity of our proposals for comprehensive solutions regarding hardware, software, and services. Our aim is to expand the business "stock" by retaining existing customers and to increase our "flow" business by gaining new customers.

Information Systems

Market environment:

Aiming to “Eradicate long working hours” and to “Raise productivity”, the Government initiated guidance towards private companies has been strengthened.

Amano's strategies:

  • Expand the customer base by further strengthening holistic solutions that integrates T&A, Human Resource Management and Payroll.
  • Strengthen consultancy business and software marketing for T&A, HR, Payroll and Accounting by collaborating with CREO.

Parking Systems

Market environment:

The parking related market is expanding against the backdrop of real estate market revitalization towards the 2020 Tokyo Olympic Games.

Amano's strategies:

  • Improve the functions and the operability of the systems.
  • Strengthen the collaboration with parking operators.
  • Provide various services through the parking lot data center.
  • Enhance and expand initiatives regarding facilities such as security gates, toll highways, and bicycle parking lots.

Environmental Systems

Market environment:

Capital expenditure by Japanese companies expanding abroad remain strong.

Amano's strategies:

  • Enhance efforts to capture the demand for standard equipment.
  • Expand sales in the pharmaceutical, food, and cosmetics markets.
  • Improve engineering capabilities and promote comprehensive product sales to include peripheral devices, through partnerships with industrial equipment manufacturers.

Cleaning Systems

Market environment:

The market is facing lingering demand to reduce cleaning costs and to find ways to cope with aging cleaning workers and increasing number of inexperienced workers.

Amano's strategies:

  • Expand the market for robotic cleaners and factories, strengthen recurring businesses.
  • Promote holistic solutions including commissioned cleaning services and building aesthetic maintenance.


North America

Parking systems:

Expand system sales and seek early adoption of the new system for low-end market.

Information systems:

Expand T&A terminal sales and expand the business by deploying cloud services.

Environmental systems:

Expand standard equipment sales targeting Japanese auto industry transplants.

Clean systems:

Expand the wood floor sanding equipment business, and develop new business domains and channels.


Information systems:

Further enhance the customer base in the French market and expand the business into neighboring countries.

Parking systems:

Expand the business domain by deploying management services.


Parking systems:

Further strengthening of management services and deployment into new territories.

Environmental systems:

Enhance engineering capabilities, sales, and services towards Japanese transplants.
Expand local production to strengthen competitiveness.